Six Women's Tennis Association players will be sharing their lives in a new-format entertainment show to be streamed online and on mobile handsets. The series, launching internationally on March 20th at 4:00 PM ET, will follow the player's lives as they strive to win both on and off the court, and secure not only a support package from Sony Ericsson, but superstar status.
Streamed on YouTube, they will use their own Xperia handsets for a behind-the-scenes look into the personal and professional lives of these athletes. They'll also be participating in challenges in the world of music, film, gaming and fashion, while competing to be voted the most popular on Facebook by the end of the season. At a launch event in South Beach, Miami, global tennis icon Maria Sharapova unveiled the cast on the world's biggest ever, live Facebook page. Learn more about the Sony Ericsson Xperia X10 Android Phone.
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